Sunday, May 27, 2012

Swimmin' with the fishies


Welcome to the shark tank!
So, you want to make a living at photography?

You have chosen an over-saturated, under appreciated market to try to make money in, so now how are you going to make it work?

With so many competitors and so little market you need to find a way to set yourself apart.

Who are you?

What sets you apart from every other photographer? What is your niche? Have you established a brand identity? These are questions you need to answer if you are going to survive in photography.

You also need to consider:

Are you priced appropriately and profitably?
 Are you offering the right products to maximize sales?
 Do you know your market and how to get the most from your client base?

No?

Let us help! With our thirty-five years of industry experience.

Contact us at stacey@itsc123.com or 208-595-4234 to find out how.

10 Things Your Employees Won't Say - SmartMoney.com

10 Things Your Employees Won't Say - SmartMoney.com

Yes, There Are Social Networks Besides Facebook

Yes, There Are Social Networks Besides Facebook

Monday, May 21, 2012

Court won't reduce student's music download fine : Pantagraph.com | Central Illinois

Court won't reduce student's music download fine : Pantagraph.com | Central Illinois


Photographers should pay close attention to this case.  Although it has been turned down on appeals by the Supreme Court if it is reintroduced and overturned the ruling could have serious consequences for professional photographers.


The line from the article which is concerning is. "Tenenbaum argued that the U.S. Copyright Act is unconstitutional and that Congress did not intend the law to impose liability or damages when the copyright infringements amount to ``consumer copying.'"

Wednesday, May 09, 2012